About Adaptix

Adaptix, (“Adaptix,” “us,” or “we”), offers a suite of services, including email and digital marketing services, lead generation, and customer relationship management services. We primarily serve small businesses and non-profits as service providers. Our products and services enable our customers to design and dispatch email newsletters, create landing pages and forms, manage contact lists, and track email campaign results. We analyze this information and send communications to our customers’ contacts strictly as directed by the customer who provided the data, and only on the customer’s behalf. We do not have direct relationships with the recipients of our customers’ emails (referred to as “Contacts” or “you”).

Our customers are required to use our platform for permission-based marketing only. If you believe you’ve received unwanted or unsolicited messages through our platform (or seemingly from our platform), kindly forward a copy of the message with your comments to support@adaptix.ai  for review.

Collection of Customers’ Contact Data

Contact Data Provided by our Customers

Our customers upload their contact lists, including email addresses, names, and other contact details, to their Adaptix accounts for the purpose of using our products. We may also collect demographic information, shopping history, and details regarding interactions with marketing communications from our customers’ contacts. Subsequently, our customers utilize our platform and technology to send email campaigns to individuals on their contact lists. Our customers are obligated to obtain consent before adding an email address to their lists. Adaptix does not share contact lists uploaded by customers with other customers nor do we use our customers’ contact lists for our own purposes.

Contact Data Provided by You

Adaptix may possess your email address and other contact data under the following circumstances:

  • If you subscribe to receive emails from one or more of our customers, whether through a sign-up form or link.
  • If you register for an event hosted by one of our customers.
  • If you submit your email address to our customer through a product or service offered by Adaptix.

Adaptix also receives information directly from you when you engage with an email marketing campaign or other Adaptix product used by our customers. This includes when you subscribe to our customers’ email lists. Any data received as part of campaigns is held on behalf of our customers, and you should contact our customer if you have questions.

Email campaigns sent from our platform may incorporate web beacons that allow us to determine, on behalf of our customers, whether you open an email, as well as the email’s delivery status and your geographic location. Email campaigns may also contain other tracking technologies that enable us to ascertain what you click on within an email and if you unsubscribe or modify your subscription preferences. These technologies also permit us to collect log data, including your IP address and browser type and version. We share information on email delivery, opens, clicks, and subscription preferences, as well as aggregated data on browser types, with our customers to help them optimize their campaigns, tailor offerings to you, gauge your engagement, and for other purposes outlined in their online privacy policies.

Please note that web beacons may be blocked when delivered via email by disabling HTML images or opting for HTML (select “Text Only”) emails through your email software. Other tracking technologies used in our email campaigns are only activated when you interact with emails sent from our platform. You may opt out of such data collection by refraining from interacting with emails sent from our platform.

We may also gather data about the devices used to access our customers’ websites, including IP addresses, operating system types, and the content viewed on our customers’ websites, as well as user navigation between webpages.

We (or a third party) may also place a cookie on your browser when you access an event registration form, donation form, coupon, or similar webpage from a customer’s email. This helps us better track visitors to such webpages. For more information on managing cookies in your web browser, visit http://www.allaboutcookies.org.

Use and Sharing of Customers’ Contact Data

We never email our customers’ contact lists for our own purposes. We utilize the data we collect about your interaction with emails sent using our products to provide and enhance our services, improve our products and services, and for security and compliance purposes.

We may share your information with service providers who develop specific features and functionality that integrate with our products, provided such sharing is authorized by our customers. This enables us to offer certain features of our services to Adaptix customers. We impose obligations on our service providers to ensure they use data in line with our practices and in compliance with applicable privacy laws.

We may also disclose your personal information as required by law, such as to comply with a subpoena or other legal process.

While we are based in the United States and store and process your information there, we may engage service providers outside the United States. When transferring your information to service providers, we do so in compliance with applicable privacy laws.

Customer Contact Targeting

We offer our customers features that enable them to refine their contact targeting through our products and services. To facilitate this, we may collaborate with third parties who can provide our customers with information about you. If both you and our customer are located outside the European Union, this may encompass demographic information, shopping history, geographic location, and details about contacts’ interactions with marketing communications. We insist that these partners are contractually or legally permitted to share this information with our customers and with us.

Our customers opt into these features to optimize their campaigns, segment their lists, and customize their offerings to you. We require all our customers to adhere to applicable laws and maintain compliant privacy policies. For more information on how our customers utilize the enriched data we provide them and how you can opt out of having this data collected by our customers, please contact the sender (our customer) of the communication you received.

Choice/Opt-Out

All emails you receive through our platform include an easy, automated method to stop receiving marketing emails from the sender (unsubscribe). Some senders also allow you to update your preferences, such as topics of interest, by modifying your profile with our customers. If you wish to unsubscribe or update your profile, simply click on the “Unsubscribe” and/or “Update Profile” links at the end of any email from an Adaptix sender. If you believe you’ve received an unsolicited commercial email from us on behalf of any of our customers, you may report it to us at support@adaptix.ai .

Requests Related to Your Personal Information

Adaptix does not own the contact lists or databases held by our customers. We act as a “data processor” or “service provider” under applicable privacy laws, meaning we have an obligation to safeguard your data. We take instructions from our customers, who are the “data controllers” or “businesses” (as applicable under privacy laws), to send emails on their behalf and assist them with fulfilling data subject rights requests made directly to them, such as correcting or deleting an individual’s contact information. If your personal information is held in an Adaptix customer’s database, it is the customer’s responsibility to handle your request in their role as a data controller, and we will support them as necessary.

For queries or data subject rights requests under applicable privacy laws, we recommend that you reply to the email address in the communication you received for further contact details. Unfortunately, we are unable to provide additional information about our customers.

Notification of Changes

We may update the information on this page at any time, so please review it regularly.

Contact Us

If you have any questions about this document, please contact us at support@adaptix.ai or 6805 Route 202, New Hope, Pennsylvania 18938, USA.